Drinks > Champagne

Micro-Influencers, Drinkstagrammers and VC Money: Inside the Hyper-Targeted World of Alcohol Influencers

4 monthes ago   |   By

A beautiful army of attractive women and dashingly handsome men has invaded our Instagram feeds. Their lives are a carefully curated collection of obscenely perfect moments. They are people , yet they exist primarily in social media. They're called influencers, and they're here to tell us what to like, what's cool, and who we wish we could be.
An “influencer” is someone with a sizeable social media following who is paid by brands or public relations or marketing agencies to promote a product. This person's job is to make the integration of this product into their enviable lifestyle seem...
Read more ...

 


Search by Tags

   Champagne      Alcohol      Reading About Drinking      Wine      Beer And Spirits Articles      Alcohol advertising      Beer      Influencers      Instagram      Marketing      Spirits  


The 50 Coolest Gifts of 2018 Are Here - and They Cost Less Than $50

The 50 Coolest Gifts of 2018 Are Here - and They Cost Less Than $50

Shopping on a budget can be difficult, but this year we made it easy and curated a list of the 50 best gifts you can find for less than $50. From ramen-themed puzzles to... Read more ...

What's Hot in Beverages? If They're Craft, Artisan or Locally Made, Line ‘Em Up!

What's Hot in Beverages? If They're Craft, Artisan or Locally Made, Line ‘Em Up!

Craft, artisan, and locally produced beverages are set to lead the beverage trends in 2019 Washington, DC Beverages are going to make a splash in 2019 according to early... Read more ...

Best Homebrewer In Congress Announced

Best Homebrewer In Congress Announced

The American Homebrewers Association today announced the winners of the third annual Hill Staff Homebrew Competition, a contest putting congressional legislative staff members'... Read more ...

Cascina Baricchi Barbaresco 2001: man, what a wine!

Cascina Baricchi Barbaresco 2001: man, what a wine!

From the department of “inner light”... The mosaic of Italian wine is never-ending. Just when you think you've wrapped your mind around all the classics (even after more than... Read more ...

One more that's it

One more that's it

1 oz Meletti Amaro 1 1/4 oz Four Roses Bourbon 3/4 oz El Dorado 8 Year Rum 2 dash Mole Bitters Stir with ice, strain into a rocks glass with ice, and garnish with an orange... Read more ...

Why Everyone Is Obsessed With Bracelet Flasks

Why Everyone Is Obsessed With Bracelet Flasks

Whether you're at a musical you don't want to be at, your sibling's college graduation, or a conference that's gone a couple of days too long, a flask may be your greatest... Read more ...

Drink of the Week: Ommegang Brut IPA

Drink of the Week: Ommegang Brut IPA

Brewery Ommegang ‘s newest addition, a bright, bubbly Brut IPA, arrived just in time for the holidays. The New York brewery is one of the latest to jump on the Brut IPA... Read more ...

Recap of 2018 through words and our favorite photos

Recap of 2018 through words and our favorite photos

In December 2018: just-pruned Wegat Vineyard 62-year-old Zinfandel and wintry moss 2018. Remember this year, which will in all likelihood turn out to be a red-letter vintage... Read more ...

These 5 Cities Have the Most Craft Breweries in the U.S. (2018)

These 5 Cities Have the Most Craft Breweries in the U.S. (2018)

The results are in, and the country's leading cities for breweries have been revealed. According to data published earlier this week by the Brewers Association, Chicago is the... Read more ...

Beef tenderloin roast

Beef tenderloin roast

Beef Tenderloin Roast with Garlic Wine Sauce. Comes out a winner every time. The sauce is incredible. Read more ...