Newswire

Heineken Debuts Dos Equis ‘Keep It Interesante' Campaign

One year ago   |   By

WHITE PLAINS, N.Y. - In an exciting evolution of its “Most Interesting Man” campaign, Dos Equis is out to prove that “interesting” is not limited to just one man; everyone can be interesante. The Keep it Interesante campaign aims to drive home the creative edge the brand is known for, while helping fans bring their irreverent stories to life in away that makes their stories even more entertaining. The campaign kicks off in March with TV commercials and will be brought to life across social media, digital activations, retail, OOH, and at some of the country's biggest events and cultural...
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